Hybrid Layer
The near-term goal is not direct selling at all costs. It is qualified demand creation plus the right click-through to the right product path.
Trust Surface
FAQ / Operating Policy
Review the public
operating policy in one place
This page explains how the Gonzo site presents the brand, structures comparison, and frames public metrics. It is the public operating-policy surface used to keep the brand message aligned across pages.
- Hybrid Layer
- Selector First
- Proof Layer Metrics
- Policy Scope
Site Role Now
Use the site first as a hybrid qualification and comparison layer.
Not Fully Hands-Off
Gonzo Special sits between complete neglect and full-time screen watching. It automates capture while still leaving room for trader extension when it matters.
Readable Public Guidance
This page keeps the public message readable so that different surfaces do not drift into different promises or tones.
Selection Policy
The product roles are already fixed and should stay readable.
Core Path
- Start with Interview Edition to check the operating feel
- Use Lite as the first paid comparison path
- Present Gonzo Special as the hero destination
Specialist Path
- Keep Star Voyager for visitors who already want AUDCAD M5 specialization
- Do not force it into the Gold core comparison
- Keep it readable as a specialist branch inside the same logic family
| Product | Current Role | Presentation Mode |
|---|---|---|
| Interview Edition | Entry asset | fit-check / onboarding |
| Gonzo Special Lite | First paid path | low-friction paid entry |
| Gonzo Special | Hero product | high-intent destination |
| Star Voyager | Specialist branch | AUDCAD specialist route |
Public Metrics Policy
Keep numbers as proof-layer support, not as hero-level claims.
WHAT WE SHOW
- Reference metrics already stated in the existing product-description sources
- Supporting proof for comparison and trust
- Source-backed PF / RF style values
WHAT WE DO NOT DO YET
- We do not make metrics the hero promise
- We do not expand public claims before review
- We do not add unsupported broker or compliance claims
Operational Guidelines
Fix what the public surfaces should emphasize and what they should not overstate.
Public Rules
- Use selector first to qualify product fit
- Present Special as the hero and Lite as the first paid path
- Keep Star Voyager separate as the specialist branch
- Use metrics only as proof-layer support
Reading Order
- Use the homepage for the brand overview
- Use selector or comparison to narrow the route
- Use detail pages for product-specific positioning
- Use the metrics policy page for number interpretation
| Item | Status |
|---|---|
| Homepage role | selector-first entry |
| Gonzo Special | hero product |
| Gonzo Special Lite | first paid path |
| Interview Edition | entry asset |
| Star Voyager | specialist branch |
| Public metrics | proof layer |
Next Step
After reading policy, return to selector or comparison.
This page is a trust surface, not a final sales page. Use it to clarify the frame, then go back to the product-fit flow.